by Sandra Clayton | Sep 4, 2015 | Conversion Rate Optimization, Design Strategy, Website Design
Having a polished and engaging website is a must-have for all industries today, and healthcare marketing is no exception. In many cases, a website is your online face and the first interaction people will have will have service, product or brand. It’s critically...
by Sandra Clayton | Sep 1, 2015 | Marketing, Design Strategy
For investment bankers and mergers & acquisition advisors, the sauce is in the pitch book. As the single most important tool in your marketing kit, it’s how you show companies that you understand the culture of the business being pitched and illustrate unique...
by Sandra Clayton | Jul 2, 2015 | Content Marketing, Conversion Rate Optimization, Design Strategy, Website Design
Having a polished, engaging online presence is now one of the most essential marketing tools for all industries. When it comes to financial services marketing, a website can drive traffic from targeted audiences and engage potential clients and investors. It can help...
by Sandra Clayton | Jun 2, 2015 | SEO, Design Strategy, Website Design
At one point or another, it’ll be time to redesign your website. A redesign can take months to complete and requires a huge investment of resources, which is why every redesign needs to start with a clear set of expectations. If you know the problems you want to solve...
by yellowdot | Mar 28, 2015 | Design Strategy, Branding & Identity
While branding certainly encompasses more than corporate identity, your company’s logo will symbolize your value proposition more than anything else, so it pays to ask yourself the right questions before you hire a design firm. Keep in mind that a logo...